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Digitally Transform Your Business – Part III
In the last part of this blog series, we will see how businesses can take some important measures to transform themselves digitally. Be Customer-Obsessed Walmart
Digitally Transform Your Business – Part II
Having looked at what digital transformation means and some of the digital transformation initiatives that companies wish to implement, we will now look at the
Digitally Transform Your Business – Part I
This three-part blog series will discuss the meaning and importance of digital transformation for businesses and how they can transform themselves. First, we must understand
The Gamification of Customer Service
Anyone who has worked in a customer service job knows the definition of the word “redundant.” It’s often a painfully dull job. Apart from being
TikTok Marketing Essentials for Brands and Influencers (Part 3)
This is the third and last in the series of blogs dedicated to TikTok marketing. Here we will discuss the basics of advertising on the
TikTok Marketing Essentials for Brands and Influencers (Part 2)
This is a continuation of TikTok Marketing Essentials for Brands and Influencers – Part I, the first in the series of posts dedicated to creating
TikTok Marketing Essentials for Brands and Influencers (Part 1)
This blog post is part of a series that will discuss the essentials of TikTok for any brand or influencer. According to DataReportal, at the
Best Books to Help You Understand the Marketing World
To understand how the marketing industry works, one only needs to look at how it reacted to recent history. When the pandemic hit, the tendency
Books to Help You Understand the Business World
The number of so-called business gurus has become untenable. These days, anyone with a YouTube account could be your next financial advisor, your next professor,
How Too Much Humility Can Hamper Your Success
Most leaders need to traverse the tightrope of establishing a balance between confidence and over-confidence. With recent events in the media, polarity appears to be
Quick Email Marketing Tips
The first marketing email was sent in 1978 by Gary Thuerk. Since then, email marketing has grown and evolved. Recent studies suggest that over 70
A Beginner’s Guide to SEO – Part 3
This is a continuation from A Beginner’s Guide to SEO – Part 2. Here we will look at some important aspects of content development relevant
A Beginner’s Guide to SEO – Part 2
This is the continuation from A Beginner’s Guide to SEO – Part 1, which is the first in the series of blog posts devoted to
A Beginner’s Guide to SEO – Part 1
This blog is part of four-part series that offers a beginner-level understanding of SEO. Definition of SEO Search engine optimisation (SEO) is a term that
Office Essentials for Small Businesses
Setting up the space for your small business is just as important as establishing your name, mission statement, and all of those things that matter
First Key Hires in a Small Business
You have created the foundation for your small business, having made sales in the first few rounds, successively improving upon your product and/or service in
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